Here at COCOCO Home, we aim to make high-quality, handcrafted pieces of furniture that will stand the test of time. But before ordering a couch online was common, we knew that was a gaping hole in the retail industry.
Our company originated with an idea borne of necessity. COCOCO Home founders Steve & Danielle Sechrest had lost just about everything in the Great Recession in 2008, including their home and business, but they held fast to a sense of faith in themselves and the future. Danielle took a job working for a small furniture company to help make ends meet. When Steve met the company’s owner, he asked him if he could try selling his furniture online. The owner told him that was fine, but expressed his doubt that it would work. But Steve felt he had no choice but to try, so he came up with a name, created a website, and went to work: The Comfortable Couch Company was born. It was slow and hard at first, but people started to order, and by word of mouth and the magic of the internet, the company started to grow.
While many of our furniture styles will echo styles you may find at large corporate retailers like Restoration Hardware, the similarities end there. While RH has furniture companies from China, to the Mexican border areas, and even a few in North Carolina, all of our furniture is hand-crafted in our own plant here in NC.
Our contemporary seating furniture is better simply because we make it out of superior materials. Our frames are heavier using thicker 100% American Oak rather than thinner Russian Birch. Our pocketed coil system is the best, most comfortable and durable spring system. We offer a combination of ultracel and memory foam cushions for our seats. Our pillows are filled with a down replacement that offers the same comfort but more resiliency and durability. Cheaper production quality and costs put more money in the pockets of these retail giants at the expense of their customers who get lesser quality in their furniture. Don’t let that happen to you.
While many of our furniture styles will echo styles you may find at large corporate retailers like Restoration Hardware, the similarities end there. While RH has furniture companies from China, to the Mexican border areas, and even a few in North Carolina, all of our furniture is hand-crafted in our own plant here in NC.